Search Results
Suggested Topics within your search.
Suggested Topics within your search.
- Communication in marketing
- Marketing 7
- Public relations 6
- Advertising 5
- Business communication 5
- Customer relations 4
- public relations 4
- Branding (Marketing) 3
- Communication in management 3
- Public Relations 3
- Sports 3
- branding 3
- marketing 3
- Communication in organizations 2
- History 2
- Intercultural communication 2
- Psychological aspects 2
- Attitudes 1
- Business networks 1
- Business writing 1
- Cheerleading 1
- Communication, International 1
- Consumer behavior 1
- Consumers 1
- Fashion merchandising 1
- International business enterprises 1
- Multimedia systems 1
- New products 1
- Online journalism 1
- Online social networks 1
-
1
Beyond buzz : the next generation of word-of-mouth marketing
Published 2007Full text (MFA users only)
Electronic eBook -
2
Sports Marketing and the Psychology of Marketing Communication.
Published 2004Full text (MFA users only)
Electronic eBook -
3
-
4
Consumer behavior knowledge for effective sports and event marketing
Published 2011Full text (MFA users only)
Electronic eBook -
5
-
6
Advocacy : championing ideas and influencing others
Published 2011Full text (MFA users only)
Electronic eBook -
7
Marketing Semiotics : Signs, Strategies, and Brand Value.
Published 2011Full text (MFA users only)
Electronic eBook -
8
-
9
English in marketing : international communication strategies in small and medium-sized enterprises
Published 2005Full text (MFA users only)
Electronic eBook -
10
Diversity in Advertising : Broadening the Scope of Research Directions.
Published 2004Full text (MFA users only)
Electronic eBook -
11
Comunicación pop : del periodismo de marca a la marca personal
Published 2014Full text (MFA users only)
Electronic eBook -
12
Communicating the new : how to make the complex, unfamiliar or still-fuzzy understandable to others
Published 2014Full text (MFA users only)
Electronic eBook -
13
Fundamentals of public relations and marketing communications in Canada
Published 2015Full text (MFA users only)
Electronic eBook -
14
A multidisciplinary approach to service encounters
Published 2015Full text (MFA users only)
Electronic eBook -
15
Journal of communication management : EUPRERA conference 2013.
Published 2015Full text (MFA users only)
Electronic eBook -
16
-
17
Beyond advertising : creating value through all customer touchpoints
Published 2016Full text (MFA users only)
Electronic eBook -
18
Historia de la comunicación corporativa en Cataluña.
Published 2015Full text (MFA users only)
Electronic eBook -
19
Integrated marketing communication : creating spaces for engagement
Published 2016Full text (MFA users only)
Full text (MFA users only)
Electronic eBook -
20
Playing to win : sports, video games, and the culture of play
Published 2015Full text (MFA users only)
Electronic eBook