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Suggested Topics within your search.
- Market segmentation
- Marketing 5
- Consumer behavior 3
- Corporations 2
- Growth 2
- Internet marketing 2
- Management 2
- New products 2
- Social aspects 2
- Success in business 2
- Technological innovations 2
- Advertising 1
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- Baby boom generation 1
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1
One-to-one web marketing : build a relationship marketing strategy one customer at a time
Published 2001Full text (MFA users only)
Electronic eBook -
2
Niche envy : marketing discrimination in the digital age
Published 2006Full text (MFA users only)
Electronic eBook -
3
Internal marketing : directions of management
Published 2000Full text (MFA users only)
Electronic eBook -
4
The Fast Path to Corporate Growth : Leveraging Knowledge and Technologies to New Market Applications
Published 2007Full text (MFA users only)
Electronic eBook -
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6
Status signals : a sociological study of market competition
Published 2008Full text (MFA users only)
Electronic eBook -
7
Lincoln, Inc. : Selling the Sixteenth President in Contemporary America.
Published 2011Full text (MFA users only)
Electronic eBook -
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9
The growth drivers : the definitive guide to transforming marketing capabilities
Published 2012Full text (MFA users only)
Electronic eBook -
10
Market segmentation : how to do it, how to profit from it
Published 2013Full text (MFA users only)
Electronic eBook -
11
Consumer cosmopolitanism in the age of globalization
Published 2012Full text (MFA users only)
Electronic eBook -
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13
Handbook of Market Segmentation : Strategic Targeting for Business and Technology Firms, Third Edition.
Published 2013Full text (MFA users only)
Electronic eBook -
14
Latinos, Inc. : the Marketing and Making of a People.
Published 2012Full text (MFA users only)
Electronic eBook -
15
La stratégie océan bleu selon C. Kim et Mauborgne : comment identifier les nouveaux relais de croissance?
Published 2014Full text (MFA users only)
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16
La longue traîne et Chris Anderson : quand la diversité de l'offre est plus rentable que les blockbusters
Published 2015Full text (MFA users only)
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18
El concepto de la estrategia del océano azul : resumen y análisis
Published 2016Full text (MFA users only)
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19
Die Blue-Ocean-Strategie : Neue Wege, die Konkurrenz hinter sich zu lassen.
Published 2018Full text (MFA users only)
Electronic eBook -
20
Profit margins : the American silent cinema and the marginalization of advertising
Published 2021Full text (MFA users only)
Electronic eBook