Analytics in a big data world : the essential guide to data science and its applications /
The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior. Analytics in a Big Data World reve...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, New Jersey :
Wiley,
[2014]
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| Subjects: | |
| Online Access: |
Full text (MFA users only) |
| ISBN: | 9781119204183 1119204186 9781118892718 1118892712 9781118892749 1118892747 9781306685030 1306685036 |
| Local Note: | ProQuest Ebook Central |