Tourism management, marketing, and development : performance, strategies, and sustainability /

Companies and destinations in the tourism sector are confronted with increasing managerial challenges and have to deal with a competitive, turbulent, and fast-changing environment. The understanding that both tourism companies and destinations endowed with the best assets (natural and cultural) cann...

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Bibliographic Details
Other Authors: Mariani, Marcello M. (Editor), Czakon, Wojciech (Editor), Buhalis, Dimitrios (Editor), Vitouladiti, Ourania (Editor)
Format: Electronic eBook
Language:English
Published: Basingstoke, Hampshire : Palgrave Macmillan, 2016.
Subjects:
Online Access: Full text (MFA users only)
ISBN:9781137401854
1137401850
Local Note:ProQuest Ebook Central